That Boutique-y Whisky Company

That Boutique-y Whisky Company was established in 2012 as an independent bottling arm of Master of Malt and is part of the Atom Brands group. The company has released hundreds of whiskies from distilleries around the world, including single malts, bourbon and grain whisky.

Boutique-y bottlings are instantly recognisable by their colourful cartoon labels and smaller bottle sizes, typically 500ml or 375ml. Releases are generally bottled above 46% ABV, with batch numbers distinguishing different bottlings. While early releases often omitted age statements, most now carry them, although vintages and cask types are rarely disclosed.

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Shopping with Whisky-Online

Independent whisky specialists since 1990

Established in 1990, Whisky-Online is an independent, family-run whisky specialist with over 35 years of experience in buying and selling fine and rare whiskies.

From everyday favourites to rare and collectable bottlings, our carefully selected range reflects our passion for whisky and the knowledge we've built over more than three decades.

Buy with confidence

  • We source all new whiskies directly from distilleries or official distributors.
  • Our pre-owned stock is acquired through private sales or reputable auctions.

Our whisky specialists, Wayne and Harrison Ormerod, possess over 50 years of combined experience, having handled hundreds of thousands of bottles. This expertise ensures that all pre-owned bottles are thoroughly vetted and verified before they are added to our virtual shelves.

Worldwide delivery

  • Standard 3-5 working days over £120 - Free
  • Standard Remote Areas over £180 - Free
  • Standard 3-5 Working Days - £5.40
  • Postcodes DHL class as Remote - £9
  • Courier 48 Hours (Orders before 2pm Monday-Wednesday) - £7
  • Next Day Delivery (Orders before 2pm Monday-Thursday) - £9

We offer shipping to the USA and a select number of International countries

30 day money back returns policy

We always hope you are satisfied with your purchase. However, if, for any reason, you change your mind, we offer a no-quibble 30-day return policy.

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